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Hermès Parfums UK - Regional Sales Manager North and Ireland /les-opportunites/81865-hermes-parfums-uk-regional-sales-manager-north-and-ireland /en/opportunities/81865-hermes-parfums-uk-regional-sales-manager-north-and-ireland

Hermès Parfums UK - Regional Sales Manager North and Ireland

  • Type de contrat : CDI
  • Pays : Royaume-Uni
  • Ville : London
  • Métier : Administration des Ventes & Services Clients
  • Expérience : Minimum 6 ans

Mission générale

  • • To deliver the retail sales targets in all accounts through motivating store team to promote Hermes through recruiting, retaining and developing a best in class team
  • • To build and maintain strong relationships with store management and store employed beauty advisors to achieve targets as set in line with company objectives
  • • Working closely with John Lewis, House of Fraser, Selfridges, TPS, Harvey Nichols, Fenwick and Independents
  • • Help in delivery the Hermes training objective to the field team
  • • To act as a brand ambassador and ensure effective communication of brand values both internally and externally

Élément de contexte

- Reports To: Head of Retail
- Direct Reports: Account Managers, Sales Consultant, agency members
- Internal: Key Account, Sales Intern, Marketing,Training
- External: Department Managers, Merchandisers

Principales activités

1/ All Doors

--> Wholesale
• Propose and work closely with the team on specific launch objectives for independent and key account stores
• Ensure the correct level of stocks for both new launches and basic assortments are in store
• Assist in forecasting sales and risk assessment

--> Retail
• Prepare, implement and monitor a business plan for all doors to achieve retail targets including specific targets for key launches and sites
• Implement launch strategy in line with marketing plans, negotiating sites and promotional activity at store level where appropriate
• Support sales directly in top doors
• Close management of staffing agencies and monitoring of instore sales performance. Identify top performers and nurture their talent.
• Assist in allocation of permanent and temporary staffing budgets
• Review distribution, recommending store openings and closures
• Assist in reviewing classification of accounts, ensuring investment is targeted to high potential/high performance stores
• Identify space and location opportunities and negotiate locally when possible or recommend optimisation to retail manager
• Ensure store management and store employed Beauty Advisers are fully aware of the Marketing Plan, are fully trained on new launches/events and basic assortment
• Implement and optimise merchandising guidelines on each store visit, ensuring the brand is represented to the highest standard
• Close monitoring of point of sale material (POSM - testers, samples, blotters, glorifiers) and completing and submitting POSM order forms when necessary
• Build network of potential Beauty Advisors on each visit. Recognising and scouting future talent throughout the region
• Train and deliver excellent customer service, leading by example as a Hermes Ambassador, across both consultant and non-consultant doors
• In store direct selling in key stores on an ad hoc basis as and when required

2/ Consultant Doors

• Support sales directly in top doors
• Recruit and retain a strong team for each account with the relevant experience needed
• Set retail sales, staffing, stock and productivity targets by counter that deliver the company’s budgetary requirements
• Motivate and empower the team to exceed retail while monitoring productivity (KPI’s)
• Review regularly the performance, opportunities and challenges in individual stores (and across the region) to ensure an appropriate business strategy is applied
• Ensure all recruitment, performance management and disciplinary activity follow guidelines
• Ensure all counters adhere to Hermes selling methods, merchandising and personal grooming standards.
• Train and develop the field team to Hermes service standards

3/ Agency doors

• Working closely with preferred agencies
• Training both consultant and non consultant doors
• Forward planning with rota management and getting consistency on bookings
• Grooming and merchandising standards implemented

Profil du candidat

  • 1/ Key Competencies/Technical Skills
  • Experience in managing Beauty Consultant and Key Account Management
  • Ability to build effective teams
  • Results driven
  • Ability to be both proactive and reactive as required
  • Proven negotiation and influencing skills to recruit people and secure space in store for activity as required
  • Strong communication skills – ability to set targets with your team, articulate them and review the performance with your team
  • Strong organizational skills
  • Competent IT skills (Outlook and MS Office)
  • 2/ Profile
  • Experience within the retail market
  • Genuine affinity with the luxury goods industry
  • Good understanding of retail principles and practices